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5. Greenstep Cities-how to become one!Discussion r,a1 L11-111c11u1y ­­ — — `. ---- _ tive way. Minnesota Cities talked with Program Coordinator Philipp Muessig MC How many cities are currently involved in the to learn more about the initiative. program? Minnesota Cities How did the idea for the GreenStep Cities program come about, and when did the program take off? Philipp Muessig Minnesota's Clean Energy Resource Teams (CERTs) held regional listening sessions around the state in 2007 to discuss community -based energy opportunities and the state's Next Generation Energy Act of 2007. The idea was raised by Bob McLean of Hunt Utilities Group in Pine River to create a sustainable cities program that would, like the old Star City program for economic development, recognize cities that were "green stars" This idea was taken up by the 2008 Legislature, which directed the Minnesota Pollution Control Agency (MPCA), the Division of Energy Resources (DER) at the Department of Commerce, and CERTs to recommend actions cities could take on a voluntary basis. At the same time, Lola Schoen - rich, now at Great Plains Institute (GPI), framed up the Star City idea into a funding proposal, which I championed and MPCA funded. Work involved represen- tatives from dozens of cities, non- profit organizations, businesses, and state government agencies right up to the program launch at the June 2010 League of Minnesota Cities (LMC) Annual Conference. MC What is MPCA's role and what other organizations are involved? What is the role of these other organizations? PM As an employee of MPCA, I serve as the full-time coordinator and work closely with staff from the other six GreenStep partner organizations. Jointly we administer and work for the program. These organizations came together in an ISM A total of 57 cities have joined the program as of mid - September. This constitutes 23 percent of the states population. Member cities range in population from just over 100,000 (Rochester) to 326 (Milan) and are located all over the state, with just over half in the T-,vin Cities metro area. MC What is the first step a city needs to take to become a GreenStep City? PM The first formal step is for a city council to adopt a participation resolution. This is simply an expression of intent to tell the city's story of environmental best practices, and to work on additional best practices. Prior to that, though, various people in a city —citizen commission members, city staff and councilmembers, and others —will spend time learning about the program and building interest. MC Can you outline the rest of the GreenStep Cities process? PM There are levels of recognition —or "steps" We thought "steps" made sense because GreenStep is fundamentally a continuous improvement framework. Step One recognizes cities after they join. In total, GreenStep has a menu of 28 best practices, each of which can be implemented by completing at least one action under that best practice. Step Two recognizes cities that implement four, six, or eight of the best practices, depending on city capacity and population. Smaller cities are challenged to implement four best practices, and the largest cities are challenged to implement eight. Step Three rec- ognizes implementation of eight, 12, or 16 best practices, including a handful of specific actions. Steps Four and Five are being defined, and will involve measuring quantitative achievements, such as total energy use, and reductions in energy use and costs. ,.n. n ,11iccnTA rlTIFC MC Do cities pay a fee to join? PM There is no fee for cities. The program runs on a mix of state agency funding and funds that our partners raise. MC How does participation in GreenStep Cities benefit cities and their residents? PM GreenStep's sustainability best practices are chosen to result in environmental, financial, and quality - of -life benefits to the city, residents, and businesses. Cities also find other benefits of participation, including an easy way to track and publicly report on successes, a way to involve community members, and learning about ways to cost-effectively accomplish multiple goals at once without having to do the research. Some of the benefits cities often mention are that the GreenStep website is an easy, one -stop site, and that the GreenStep resources enable volunteer commissions to focus their limited time to get the most done, and help cities save money while adding to the city's appeal. MC Why should a city with a small population participate? ISM We've thought about this a lot as the program is designed primarily for small and medium sized cities. We Norb Kerber, Hopkins building equipment superintendent, stands in front of new efficient boilers at City Hall. feel the program can save staff time and costs for small cities because the GreenStep website is a one -stop shop for information and contacts to call for help. It makes it easy to call peers in other cities to ask, "How did you do that action, and what's your advice for me if I want to do it in my city?" C What are some of the questions or concerns you hear from cities that are considering participating in the program? PM The biggest ones are "Why join one more program. and "Who will enter details of our accomplishments on the GreenStep website?" Our answers are: GreenStep is a framework that works with existing city planning and other efforts, and help is often available from college students or our Retiree Environmental Technical Assistance Program. MC Have you encountered any opposition to the program? PM Opposition has come from a few city councilmembers who didn't fully understand the free, voluntary, non - regulatory nature of GreenStep. And over the years, two or (continued on page 32) Master o Public and �NA Nonprofit Administration Public J. administration nonprofit management Classroom and online sota's most affordable option inne Metropolitan r R'frn State University atr� s www.metrostate-edu/com/mpna A Member of the Minnesota State Colleges and Universities system. MINNESOTACITIES 1 NOWDEC 2013 1 31 10 UpforDiscussion I Let'sTalk three councilmembers have opposed it because they thought it had a connection to Europe's Agenda 21, which it does not. GreenStep was created with deep involvement of Minnesotans, drawing mostly on best practices we see being implemented in Minnesota and sometimes in other parts of the U.S. MC Can you explain the voluntary, non -regulatory nature of GreenStep Cities? PM Created as a challenge, assistance, and recognition program, GreenStep is like Tree City USA, Minnesota's Blue Star City program, and the life. All such programs have what Id call minimal standards: a city gets recognized for doing at least X, Y, and Z. But were talking recognition and celebration and publicity, not a rigid certification or regulatory action. So MPCA and DER do no sort of regulatory review of GreenStep cities, and these two state agencies hold only two out of seven seats on GreenStep's partnership governing body. MC Why does the MPCA have a vested interest in the success of the program? PM Increasingly, the MPCA recognizes that complex, diffuse environmental issues, such as stormwater pollution and air pollution, can best be solved by the sort of innovative actions that bubble up from public -private partnerships in cities. GreenStep offers a pretty thorough list of these innovative actions that go above and beyond compliance, and the MPCA encourages cities to take these actions, many of which relate to areas for which there is no state regulation. MC What does the League of Minnesota Cities bring to the partnership? PM Everything! I say that because I just dorit think the other GreenStep partner organizations would have created a program for cities without the enthusiasm of LMC. In addition to formally recognizing GreenStep cities at different step levels, LMC has wonderful staff who serve on the partnership steering committee, showcase GreenStep cities at the LMC Annual Conference, advise us on policy issues, and connect us to cities via LMC Ambassadors. MC What are some of the most innovative things you've seen cities do to fulfill best practice recommendations? PM "Buy local" campaigns in several GreenStep cities, including Falcon Heights, Marshall, Newport, and Willmar, come to mind as great examples of cities working with their businesses. I'm also very impressed with the "Living Streets" policies and work being done in North St. Paul, Maplewood, Woodbury, and Edina, where next generation stormwater management is being meshed with complete streets interventions to deliver multiple benefits. Many cities have also added greater efficiencies to their buildings and vehicle fleets (see photos of two examples on pages 30 and 31). For more city examples, visit www mngreenstep.org. 1114 32 1 NOV/DEC 2013 1 MINNESOTA CITIES ine airy or ivinan, a smart tarmtng community in Chippewa County, has converted a drafty and underused community center into an energy -efficient space now used for numerous community activities and event rentals. Through a partnership with the Greater Milan Initiative nonprofit and the Otter Tail Power Company, stakeholders updated the windows, entrances, and insulation of the 1915 school building. The project also installed efficient and cooler lighting in the gymnasium, and replaced a commercial refrigerator and freezer unit. While use of the building has increased dramatically, the total energy use has increased by only 6 percent, according to the Minnesota Department of Commerce. Most of the project was paid for through grants donations. Learn more at http://goo.gl/hEtn2h. SupplierCity Reviews Did you know seven out of 10 people read reviews before buying a product? The City Supplier Direc- tory on the National League of Cities' website now allows for visitors to post reviews and read reviews from other cus- £`. tomers, along with a star ,.t ��on ., rating of 0-5. The directory rand n more about these spans services ranging ��� other events at from accounting to work- www.imc.org/events. flow and asset manage- ment systems. Directory visitors can search by a variety of criteria including service category, keyword, geogra- phy or by company name. Learn more at http://citysupplierdirectory.com. MINNESOTA CITIES j NOV/DEC 2013 5